Exhibition Skills - Success Stories
Here's some of what our clients have to say:
“The
training was most engaging and has helped us to think about how we
may be better as a team as well as individually”
- Frances Eke,
Outreach,
Shows and Exhibitions Manager
“Being new to the exhibition world,
we found the training most useful. It gave us hints, tips and
information that were relevant to the kind of exhibition we were
attending. The session was both exciting and informative, and led us
on to having a very successful show.”
- Camilla Sanders, Energy Team
"Jon
was quick to respond to our request for a bespoke programme and it
fitted our needs exactly. Well structured and delivered at a good
pace for everyone with plenty of relevant real life examples it was
an excellent programme. Will certainly consider using Jon again."
-
Jeff Willmore, Marketing Officer, Oxford Brookes University
"We
really feel this will have benefited all of us and help to make our
sales efforts at forthcoming exhibitions more effective, enabling us
to fulfil our objectives. Jon delivered the training, which was
targeted appropriately to the audience, in a very positive and well
paced style. We’d certainly consider booking him again for future
sales training if/when required."
- Emma
Parkin, Head of Marketing, Bear Holding Ltd
“The exhibition
training that Jon gave to our sales team was clear, precise and
motivating. By including some amusing stories and relevant videos he
kept the teams attention at all times. The training helped to
emphasise how important it is to refresh the sales team’s role on
working the stand to it’s full potential.”
-
Julie Godwin, Marketing Manager, National Veterinary Services
"Well worth the investment it made the team aware of the special
exhibition skills
needed "
- Tim Sherratt, Director, Orbital Sound Ltd
“Staff found the combination of open questions and active listening to be a
very useful techniques and many realised that they needed to improve their
listening skills.”
- Nigel Winter,
CEO, The Vegan Society
“Jon’s approach was a great success, he delivered an
exciting and thought provoking training session that made a difference. Using
his personality and skills Jon’s training challenged some of the team who were
previously very resistant to change, he managed to get them to analyse the way
they approach exhibitions and soon opening up and willing to learn. Training
with Wigwam is not only a great investment, it also helped build team spirit.”
- Will Penrice, Sales Development
Manager, Id Ess Retail Ltd
“The course focused us on
how to identify and spend time with the best prospects – it also made us think
carefully about how best to convey our important sales messages”
- Martyn Baker, Marketing Development Manager, Traka plc
"As part of our preparation
for our annual major exhibition Jon's training was an opportunity to get
colleagues together to refresh their skills. The day covered everything we
needed to think about. Our team had a variety of experience in exhibitions and
there was something in the course for everyone."
- Libby
Strutt, Stannah Stairlifts Ltd
“We spend a significant
proportion of our marketing budget each year on exhibitions including BETT
because we feel it’s a great way to speak directly with our customers, so it
made sense to invest in our staff to maximise the opportunity and ensure we all
presented the company in the best way.
Manning the Stand was a
very practical course that made people think about the positive impact their
behaviour can have upon prospects and clients. The course was pitched at the
right level which is important because our stand is staffed by a variety of
different job functions not just sales people.
- Matthew
Neivens, Customer Support Manager, OCR Cambridge
"The training
reminded our team how central they are to the success of the event and gave them
the tools to make the most of their time on the stand. ‘Can I help you?’ is now
banned!”
- Neil Andrew, Sales Manager, Crick Software Ltd
“NIACE have an ongoing
programme of events that we both organise and exhibit at. The course was a
great way to ensure that visitors enjoyed a consistent, professional experience
from all our people.”
- Averil Coutinho, Team Leader Conferences
and Seminars, NIACE
Read the Exhibition Skills Training programme
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